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Billabong

Billabong

Billabong is a universally known brand that was started in the warm and kangaroo loving country of Australia in 1973.  Inspired by the surfing industry of its country of origin, the founders of Billabong

are Gordon and Rena Merchant. Its key focus is cool urban clothing that looks fashionable on both the beach and in the Mall.  

Practical, but with a high fashion statement, the appeal is perhaps durability. The idea in the designs is that they have to have a dual function. That means that they have to look great but also work as well too. That is not however unique to the brand, since most brands are adopting this idea and incorporating it in their own brands.

  The distinguishable style of Billabong is that it is one of urban chic meets cool surfer dude. It oozes fashion and undated style. There are a variety of selections. While it is still so modern it is also very classical. The greatest strength of Billabong style is that it uses color and patterns to its advantage.

  The parents who best suit this type of brand are those who already use the brand in some form or other. Billabong is more a statement of a way of life and therefore wearing the brand aims to increase this status. It is about being fashion savvy and wanting to show just how cool you can be. That is why the brand focuses on toddler, pre teens and teenagers, as they are its next generation of purchasers.

You have to know that you will be paying a premium for this well-known brand. However, if you are into the surfer dude/dudette lifestyle then the prices are no problem. For those who are not well acquainted with the brand, they must be prepared to pay at least £25 for a jumper. Remember that you are paying the brand name more than the item of clothing.

  Cotton is always the best to use for outdoor clothing. Billabong appreciates this and uses it. This is because cotton allows your skin to breathe, as well as its drying qualities. This is crucially important in the summer when the sun is high and the sweat falls in buckets. That is why you will know that your child will be comfortable and dry during those hot days as well as warm during the cold weather.  The brand also uses other fabrics like polyester in most of their beachwear.

 


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